CMA INVESTIGATES SUSTAINABILITY CLAIMS Stephen Sidkin, a partner at London law firm, Fox Williams, has a warning for fashion brands. The Competition and Markets Authority (CMA) is currently investigating the sustainability claims made by fashion businesses in the UK. Earlier this month, the CMA published its advice to the government
A SINKING SHIP?
CAN DVF SURVIVE?
THE GUCCI KOL COLLECTION

GUCCI’s KOLS IN CHINA Most luxury brands deploy a single KOL for marketing, advertising and promotion in China. For the popular Italian brand, Gucci, however, one is not enough and the brand currently utilises 4 KOLs in the country as brand ambassadors, all appointed by the brand since Alessandro Michele
THE HIGH PRICE OF LOVE

GUCCI’S PARADE OF LOVE? In almost unprecedented extravagance for a luxury fashion label, Kering’s powerhouse brand, Gucci, hosted its latest event, ‘Love Parade’, in Los Angeles over four days in November 2021. The 35-minute Love Parade runway show took place on Hollywood Boulevard on 2 November, with a block being
PUNK STILL PAYS

VIVIENNE WESTWOOD STEPS UP IN COVID-19 While most luxury fashion labels have had a rough ride throughout the coronavirus pandemic, the same is not entirely true for Vivienne Westwood, the British brand known for introducing punk and new wave into mainstream fashion. For its accounts to 31 December 2020, operating